Eat healthy. Train smart.

Everyone is an athlete

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Personalize your health and fitness strategy by balancing the 3 forces that exert the most influence on your well-being: nutrition, exercise, and stress.

MAF Supplements - Multi Vitamin, Vitamin B, C, D & K

Formulated with real, fresh food in mind: No excessive dosages. No artificial additives. Active vitamins like those in foods. And filled with freeze-dried fruits and vegetables for a phytonutrient boost.

MAF App

A unique user-managed health and fitness tool based on nearly 40 years of clinical experience and research by Dr. Phil Maffetone. Let the MAF app guide you to full human potential.

Dr. Phil Maffetone

Coach / Author / Innovator

Millions of people, from professional athletes in virtually every sport, to average people from all walks of life, have used Dr. Phil Maffetone’s method of maximizing the human body’s fat-burning system to achieve their goals.

MAF Method

Maximum Aerobic Function

The MAF philosophy empowers individuals with the tools and the guidance to develop and strengthen the aerobic system—the body’s fat-burning engine responsible for supplying stable, long-term energy, leading to reduced body fat, improved physical and mental energy, and resilience to stress and disease.

MAF Science
Infographic - 8 Steps

Knowledge base

Over 200 articles, recipespodcasts and research papers on health, nutrition and lifestyle

Heart Rate Adjustment Health and Fitness
November 11, 2019

Heart Rate Check

These two simple tests with a heart monitor could warn you of a potential cardiac issues. (more…)
Healthy Mouth Health and Fitness
November 4, 2019

Healthy mouth, healthy body

If the eyes are windows to the soul, the mouth is a window to whole body health and fitness. Open wide for a look. (more…)
Calorie Counting Fat-Burning JournalNutrition
October 23, 2019

The calorie trap

Low-cal eating can increase energy levels, prevent and treat disease and positively influence aging. However, it also can also trash metabolism, increase body fat and lead to malnutrition. Here are…

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